Job: Marketing Research Senior Analyst (100295)

Jobing Description

Description:
- Marketing Research Senior Analyst (100295) (1105608)

Job Description

Marketing Research Senior Analyst (100295)-1105608

Organization
: Corporate Staff Groups

Primary Location
: USA Region-United States-Minnesota-Maplewood

Job Type
: Experienced

Description

3M Corporate Marketing and Public Affairs is seeking a Marketing Research Senior Analyst that will be located in Maplewood, MN.

For more than 100 years, 3M has been a company that delivers both sustainable growth and consistent results. Today is no exception. We are making great progress toward inventing a new future for 3M - a future of faster growth and increased competitiveness, while continuing to deliver superior results.

Responsibilities:

The Marketing Research Senior Analyst will be responsible for the development and implementation of marketing research projects utilizing advanced quantitative and qualitative methods. Determines appropriate methodologies to obtain the required information along with associated costs, timing and other factors relevant to completion of the project. Identifies market segments and target customers based on data. Leads projects, ensures project objectives and deadlines are met, and presents project recommendations to appropriate personnel .

This position will use thorough knowledge of theories and practices of market research to develop and lead improvements to work processes and tools. Provides input to management on how financial resources are generated or spent.

The Marketing Research Senior Analyst will lead or coach employees during project, train new employees within the department, and set priorities or assign responsibilities within a work group to ensure success. Provides advice, usually involving the explanation and discussion of difficult information directly related to Marketing Research. Demonstrates advanced persuasion skills and balances differing interests and perspectives.

Qualifications

Basic Qualifications:

* Bachelor's degree or higher in Marketing or Psychology from an accredited university
* Minimum of 3 years marketing research experience

Preferred Qualifications:

* Master's degree or higher in Marketing or Psychology from an accredited university
* Minimum 1 year combined Vision Critical and/or Sawtooth survey software experience
* Minimum 1 year SPSS statistical analysis software experience
* Minimum 3 years Microsoft Word, PowerPoint, and Excel experience
* Proficiency in statistics
* Ability to use inductive reasoning to draw customer insights by considering multiple data sources simultaneously

Employment Statement
Apply now for this exciting opportunity with 3M.
3M is an EEO/AA employer. Women, minorities, veterans, and individuals with disabilities are encouraged to apply.

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